This is an introduction on how to make money blogging. The five steps below will give you an idea of what you need to do to get started. This post will cover the basics of blogging: choosing what to write about, setting up your blog, generating traffic, monetizing your blog and finally, the importance of updating it.
Decide What To Blog About
The first step in starting a blog is to decide what you are going to write about. You can either choose to write about something you love or write about topics that are known to make a lot of money. Of course, writing about something you enjoy and know well is much easier, but perhaps not as profitable. However, if you blog just to make money, there is a risk of getting bored and giving up. To find out how popular a topic is, do some research on related keywords with the free Google Adwords Keyword Tool.
Once you have decided what to write about you need to start doing some research. Find the most successful and popular blogs on the topic and start following them. Learn as much as possible!
Setting Up Your Blog
When you have decided on a topic, it’s time to set up your blog. There are two ways you can do this. You can either choose to host your blog on a free blogging platform like Blogger or you can get a paid web hosting account. I strongly recommend getting your own hosting account, as it will give you more control over your blog and the content on it. It will cost you some money, but not much. It is possible to get an account on a reliable web host for about $5 per month. You will also need a domain, which can be registered for $10 per year.
Now you are ready to install the blogging software on your hosting account. The most popular and powerful blogging platform is WordPress, which is very easy to use and customize. And there are thousands of different themes, plugins and features available so you can easily set up a professionally looking blog. Many web hosts will install WordPress for free when you get an account with them, but if they don’t, you can install it yourself in just a few minutes by following these instructions.
Getting Traffic To Your Blog
To make money with your blog, you can’t just start posting content and hope that people will find it on their own. To be a successful blogger you have to promote your blog. There a several ways that you can generate traffic and get more visitors, here are a few ideas:
- A great way to let people know about your posts is to post them on social media sites such as Facebook, Twitter and Reddit.
- Be active in the blog community. Make useful comments on other blogs in your niche and contribute to the community – never spam!
- Good search engine optimization (SEO) can ensure a steady flow of traffic from search engines.
- If you are willing to spend some money on promotion, you can buy visitors from pay per click advertising programs.
- Guest blogging will give your blog exposure and is a good way to increase traffic and subscribers.
- Writing articles and posting them to different article directories will increase both visitors and backlinks to your blog.
Monetizing Your Blog
When you have a steady stream of visitors and subscribers to your blog, it’s time to monetize it. Depending on your niche, some methods may work better than others. My advice is to try a couple to figure out what works for your blog. The first, and easiest way to monetize your blog is by using contextual advertising. The most popular program for this is Google Adsense. Just insert the Adsense code on your blog, and you will earn money each time a visitor clicks one of the ads.
Another option is CPA (cost per action) advertising. With these ads you get paid per action, not clicks. How much you get paid depends on what the action is. Some CPA ads only require the visitors to enter an e-mail address or zip code. These ads usually pay a quite low amount of money, but have a high conversion rate. Other CPA ads require the visitor to make a purchase. These offers obviously pay more, but have a lower conversion rate. CPA advertising can be very profitable, if you find ads that are relevant to the topic of your blog.
One of the oldest methods of making money online is by using affiliate programs. With an affiliate program you earn money by linking to products that your visitors might be interested in. In return, you receive a percentage of each sale. This can be profitable if you can find a company that sells products that are related to the topic of your blog. The most used affiliate program is Amazon.com. They sell almost everything: books, music, DVDs, computers, electronics and clothes.
If you are an expert in the your niche, consulting can be another way to earn money. If your blog is about search engine optimization, you can offer your SEO-services and get paid. Create a page describing your services and set up a way to receive payments.
Update Your Blog
Consistent updating is very important to keep your subscribers interested. Of course, it will be difficult to write four to five posts per day and maintain the quality of your blog, but you should set a goal to write at least one blog post every day. You should also make an effort to always post well written and original content. You are not going to become a successful blogger if you just repost the same news stories as everyone else. Try to be different and offer your visitors something unique. One way to do this is to research your niche and try to figure out what is missing.